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Applying Patient Insights to Optimize Clinical Trials

January 25, 2017 @ 10:00 - 11:00 UTC+0


Webinar topic:

Applying Patient Insights to Optimize Clinical Trials

Webinar date/time:

Wednesday, January 25, 2017 at

  • 10:00 AM EST (NYC, USA)
  • 3:00 PM GMT (London, UK)
  • 4:00 PM CET (Paris, FR)

Webinar host:


Kelly Franchetti, RN, CCRN, CEN -

Vice President, Global Patient Insights & Engagement, Mapi Group

Webinar description:

By utilizing a 360-degree approach to obtaining actionable patient insights, we can positively impact both the design and execution of clinical studies. Through engaging case studies, Ms. Franchetti will share how these insights are being used to influence trial protocols and optimize clinical trial operations. This session will provide specific examples of patient-centric strategies and tactics.

In this 1-hour session, participants will learn how patient insights can be used to shape:

  • Protocol development
  • Population-specific recruitment and retention methods
  • Patient and caregiver engagement and communication

Register now to attend: